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HBA Global Reports 4% Gain in Attendance

More than 16,000 professionals came to NYC-based event.

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By: TOM BRANNA

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With more than 81% of the HBA Globalaudience influencing the purchase of products and services for brand development of cosmetics, fragrances, personal care and skin care lines, the atmosphere at the event was all about business.More than 16,615 health and beauty professionals converged under one roof to source new suppliers, gain knowledge on industry trends, and develop new business relationships, according to show organizers. Boasting a 4% increase in attendance, the recently concluded H...

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